We all hope for, and some of us plan for, that little moment of electricity or tenderness when giving a gift to someone we care about…

Vivid Wrap was created in one of these moments. A genuine spark, when the unexpected takes your breath away. Takashimaya NYC Cathy and I were taking a well earned break in NYC, and were drawn into the luxury world of Takashimaya, the Japanese department store on Fifth Avenue. We purchased two scented drawer hearts and the sales assistant asked if would like them gift wrapped…

After what seemed like an age, two of the most wonderful creations emerged… Items that cost just a few dollars, now looked a million dollars!

So why did this matter? Fast forward a few days, and the gifts were handed over, and for a brief moment, life slowed down and distilled to one of the most important feelings we are lucky enough to experience. The recipients felt loved. They knew that whilst we had been thousands of miles away, they were in our thoughts. That fleeting moment when the gift was received, re-affirmed a relationship that has been built by these special little moments over the years.

It was this moment that motivated us to create a business that helped facilitate these special moments. Cathy had always loved colour as a child, recalling that her favourite Christmas gift when seven, was a ream of coloured paper and a stash of pencils…

So Vivid Wrap was born, a passion for colour and paper had found a reason to exist…

When someone chooses to use handmade paper, they are saying, this is a special moment. And this moment is special because you are special. How cool is it that?

Vivid Wrapping Paper

Vivid Handmade Cotton Wrapping Paper

The value of gift giving is deeply engrained in Japanese culture, presented so well by that moment in Takashimaya, and part of what makes that special is the thought that goes into the wrapping itself. The way the paper is made, the design and the way the item is wrapped…

The effort someone takes to chose the gift wrapping and the time taken to wrap the item beautifully is an investment in that special moment…

In the next few posts, we will give some hints and tips how to make your gifts look a million dollars…

 

Solid Bottle Box By Vivid Wrap

Solid Bottle Box By Vivid Wrap

Handmade Cotton Gift Bag

Handmade Cotton Gift Bag

We would love to hear from you, share your special moments or pictures of fab wrapped gifts…

Take care

Team Vivid

#gotacrushonvivid